ReCycles

Toowoomba, boasting more than 70 km of dedicated bicycle paths and 1500 recreational routes, is a community of 110,000 residents that wholeheartedly embraces the cycling culture.

Distinguishing itself from traditional bicycle shops, ReCycles stands out due to its unique approach. Recognizing the environmental consequences of a disposable society, ReCycles has established a central hub encouraging locals to adopt, share, and recycle beloved bicycles, parts, and accessories.

The visual identity for ReCycles reflects this eco-conscious philosophy by combining a warm color palette with a vintage graphic treatment.